Market research carried out say that in 2010 women will buy only essential cosmetics and will remain loyal to their favorite brands.
However, next year brings new product launches, new fragrances by celebrities and even a special book containing tips for beauty. Then
prepare the money and read forward to discover the new cosmetic products to be launched in 2010!
Lancôme celebrates 10 years in 2010 and with this occasion he plans to launch a line of lip gloss lips à base which is part of their category of 100% natural products.
The fashion house Burberry will launch in June 2010 a new line of makeup products, contains more than 100 products for eyes, lips and face.
The British retail brands Topshop announced it would launch on the market a line of cosmetics in the spring of 2010, with prices starting at 5 euros, and add new products once every four months.
New perfumes 2010
Balenciaga will launch by February of 2010 a new perfume that is represented by the actress Charlotte Gainsbourg.
After the success of fragrance “Daisy” and “Lola”, Marc Jacobs is preparing to launch a new range of perfumes inspired by the aromas of French Apple, pomegranate and cookies.
The first fragrance by Beyoncé, “Heat”, will be produced with Coty Cosmetics and will be launched in February 2010. The husband of the artist, the producer Jay Z, has announced it will launch the first perfume signed Rihanna and Kanye West, together with Iconic Fragrances, Coty Cosmetics rival fingers.
For the month of June we noted the launch of Eva Longoria cosmetics on BEAUTYGENERATE.COM. The actress from “Desperate Housewives” collaborated with Falic Fashion Group to create the perfume “Eva by Eva Longoria”, it will be lancito world premiere in the United States.
After the successful collaboration between Reese Witherspoon and the brand Avon, representatives of this brand bring in August 2010 a new perfume signed by the singer of “Black Eyed Peas”, Fergie. Kim Kardashian has teamed up with the fingers Lighthouse Beauty to launch in February, a personal scent.
Together with the premiere of the new film “Sex and the City,” Sarah Jessica Parker launches a perfume with floral and fruity aroma, called “SJP NYC”.
The dancer Dita von Teese has announced on Twitter that he plans to publish in 2010 a book containing advice to maintain beauty, while the singer Jessica Simpson will star in a reality show on VH1 Channel, called “the price of beauty”. Jenifer Lopez prepares to launch in February 2010 his new perfume “Blue Glow by JLO”.
Other launches of fragrances in 2010 will be “Empress” by Sean John in collaboration with Swarovski and Martin Margiela, Burberry Sport for men and women, Gwen Stefani “Harajuku Lovers Sunshine Cuties”, Halle Berry Pure Orchid “and the first perfume signed by Shakira, which doesn’t have a name yet.